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A coffee a day keeps tiredness at bay for over half of drivers in Egypt

  • 55 percent of drivers in Egypt drink coffee to stay alert
  • 36 percent of drivers suffer headaches if they don’t have their preferred drink
  • New study by Continental Tires highlights how different drinks are used to maintain concentration but warns of potential dangers around this
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Egypt, July 25, 2017 – A study conducted in the Egypt has shown that almost three times as many drivers drink coffee to help them stay alert behind the wheel than use energy drinks and carbonated drinks combined. The research, conducted by YouGov and commissioned by Continental Tires as part of its Vison Zero safety initiative, reveals how drivers turn to different types of caffeinated drinks to help them maintain concentration, but warns of the dangers of relying on certain types of drink to enhance levels of alertness.

Of those questioned, just 19 percent turn to energy and carbonated drinks for an energy boost, as opposed to 55 percent who choose coffee to help them stay alert. While the most popular drink overall was tea, far fewer – 40 percent – drink tea to benefit from any extra ‘kick’ it gives them, with this figure falling to 18 percent for drinkers of Karak Chai and hot chocolate combined.


But with the total number of car accidents in Egypt totaling to over 14,500 accidents in 2015, according to statistics issued by state-run Central Agency for Public Mobilization and Statistics, 64 percent of car accidents were caused by human error, with the car conditions ranking second on 21.9 percent in the reasons behind road accidents. As motorists in the Egypt are urged to pay extra attention and be more attentive [1] for a safer driving experience,  Continental’s survey raises questions about how a driver’s choice of drink actually helps enhance their driving ability. 


Speaking about the findings, Dr Dana Al-Hamwi, Medical Doctor and certified Clinical Dietician, Founder of Dr Dana Diet Centre (DDDC) in Dubai Healthcare City and a regular expert commentator on MBC and Dubai TV, commented: “Studies have shown that a cup of coffee or tea can be a ‘quick-fix’ for tired drivers. But caffeinated drinks shouldn’t be relied upon to maintain focus and concentration when on the roads.”


“Caffeine has no stimulation effect on the brain. Indeed, excessive caffeine consumption can cause symptoms such as irritability, nervousness, irregular or rapid heartbeat, muscle twitching and slurred speech. At the same time, drinks that are high in sugar content can actually lead to fatigue,” Dr Al-Hamwi continued.

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Dr Dana Al-Hamwi, UAE-based Medical Doctor and DHA-certified Clinical Dietician, Founder of Dr Dana Diet Centre (DDDC) in Dubai Healthcare City and a regular expert  on MBC and Dubai TV

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Jose Luis de la Fuente, Managing Director of Continental Middle East


Continental’s survey asked 1,014 respondents from Egypt about their habitual drink intake as well as what they felt the impact to be of not being able to consume their preferred drink. Of these, 24 percent claimed not having their drink of choice left them tired and unfocused, with 29 percent acknowledging they would expect to suffer headaches.


Commenting on the findings, Jose Luis de la Fuente, Managing Director of Continental Middle East, said: “There are many different elements that can play a role in road accidents, and the human factor is just one of these. This is why driver education is a key element of Continental’s Vision Zero initiative. In undertaking this study, we wanted to better understand how the effect of consuming different drinks influences drivers in Egypt.”


As a frontrunner in automotive technological advancements and road safety, Continental is a dedicated advocate of greater safety on the roads - the company’s global Vision Zero initiative aims to totally eradicate road accidents and achieve Zero fatalities, Zero injuries and Zero accidents on the roads. The survey was commissioned by Continental as part of its approach to delivering Vision Zero through enhancing drivers’ knowledge, attitude and awareness.


Based on the understanding that caffeinated drinks provide a limited boost to maintaining alertness, Continental Middle East and Dr Al-Hamwi have come up with the following top-ten health and nutrition tips to help provide drivers with a safer driving experience:


  1. Drink enough water to boost the electrical energy in the brain for all body functions
  2. Avoid snacks with high salt or sugar content
  3. Eat regular meals and consume fruit and vegetables
  4. Avoid fast food and sugary drinks
  5. Avoid medications that cause drowsiness
  6. Chew gum to help increase focus on the road and reduce tension
  7. Smaller healthy snacks are better than big meals
  8. Have healthy snacks including carrots, celery, grapes, cheese sticks and grilled chicken strips
  9. Follow your body clock and stop for a break on long trips
  10. Make sure to allow fresh air to circulate inside the car cabin
Mr. Ricardo Martins

Head of marketing

Continental Middle East DMCC

Jumeirah Lake Towers - Cluster I, Silver Tower (AG)
P.O. Box 336519, Dubai, United Arab Emirates

+971 4 561 5970

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